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    Shopify International Expansion

    Shopify International Expansion Package

    A productised package to launch your Shopify store into new international markets properly. We handle Shopify Markets configuration, translation setup, multilingual SEO, currency and payment routing, app compatibility and QA — so your rollout doesn't quietly torch your rankings or your conversion rate.

    Senior UK Shopify teamFixed scope & timelineReply within 1 working day

    150+

    UK businesses served

    97%

    Client retention

    10+ yrs

    On Shopify

    < 24h

    Reply time

    Fit check

    Who this is for

    • UK merchants expanding into the EU, US or ROW.
    • Brands already selling internationally but on messy sub-stores that need consolidating onto Shopify Markets.
    • Stores where organic traffic is a growth channel and hreflang, canonicals and localised content need to be right.
    • Merchants moving from third-party translation apps to Shopify's native translation setup.
    • Teams launching a second or third market and want a proven playbook rather than a bespoke build.

    Scope

    What's included

    • Shopify Markets strategy: which markets, which domains, which languages
    • Domain and subfolder structure aligned with international SEO best practice
    • hreflang, canonical and sitemap setup across all locales
    • Native Shopify translation setup (Translate & Adapt or equivalent)
    • Human-reviewed AI translation workflow for products, collections and content
    • Currency, pricing and rounding rules per market
    • Payment method routing and local checkout optimisation
    • Shipping zone and duty (DDP/DDU) configuration
    • App audit: identifying apps that break with Markets and safe alternatives
    • Multilingual SEO: localised meta, structured data and internal linking
    • Full QA matrix: language × market × device
    • Launch checklist and post-launch monitoring for 30 days

    Process

    How we deliver

    Step 01

    Discovery & market strategy

    We define target markets, languages, domains and success metrics. Output is a written expansion plan you sign off before build.

    Step 02

    Technical configuration

    Shopify Markets, domains, translations, currencies, payments and shipping configured against the plan.

    Step 03

    SEO & content localisation

    hreflang, canonicals, sitemaps, structured data and localised meta content set up so search engines index each market cleanly.

    Step 04

    QA & launch

    Full cross-market QA, then a phased launch with monitoring on organic traffic, rankings and conversion.

    Impact

    Outcomes you can expect

    New markets launched without cannibalising your existing UK rankings.
    One consolidated Shopify store instead of a sprawl of country sub-stores.
    Local shoppers seeing local currency, language and payment methods by default.
    Higher international conversion thanks to properly localised checkout and content.
    A repeatable playbook you can reuse to add the next market later.

    Proof

    See it in practice

    LOQI/Fashion & retail

    Rebuilding LOQI's EU and US Shopify stores for global scale

    How we rebuilt LOQI's EU and US stores on a clean, modular Shopify theme with 7-language support, dual B2B/B2C journeys and Klaviyo automation — cutting page load times by 58%.

    -58%
    Page load speed
    +40%
    B2B order volume
    All Shopify case studies

    FAQs

    Common questions

    Next step

    Talk to a Shopify specialist

    Built for UK SMEs. Choose the option that fits — we'll reply within one working day with next steps and a clear scope.

    • ✓ No obligation, no sales pressure
    • ✓ Senior Shopify developer on every call
    • ✓ Fixed scope and pricing before we start

    We'll reply within one working day. Your details stay with us.